Sun Life Asset Management Company Incorporated (SLAMCI) launches its latest television commercial (TVC) on Prosperity Card that features the face of one of the country’s most in-demand male celebrities—Matteo Guidicelli.
The TVC shows two Matteos with strikingly opposite tactics: one tries to impress by bragging his material possessions—including a new phone and a credit card as opposed to the other woos her by promising a brighter future together with the help of the Sun Life Prosperity Card.
SLAMCI president Valerie Pama said, “This is exactly why we want Filipinos, especially the youth, to start investing some of their money in mutual funds,” Pama said. “Instead of using up all of one’s money on trendy items that will soon be replaced by a new fad, why not invest it for the long term and watch it grow? The two Matteos in our TVC certainly highlighted that message in fun yet clear manner.
“We wanted SLAMCI’s new TVC to encourage the audience to begin their investing journey with the Sun Life Prosperity Card because it’s an easy and convenient way to start building one’s brighter future,” explained SLAMCI president Valerie Pama. “By investing in mutual funds, one can make his money work harder for him, as against simply leaving all of it in the bank.”
During its launch on August 19, the author of this entry—the blogger-writer won a Sun Life Prosperity Card. It is an investment card worth Php5,000, which may be invested in any of the peso-denominated mutual funds managed by SLAMCI under its Sun Life Prosperity Funds. The first-of-its-kind in the market, it has revolutionized mutual funds investing in the country.
To learn more about the Sun Life Prosperity Card and how you can start investing for a brighter future, visit sunlifeprosperity.com.ph.