To most Filipinos, mangoes are very popular. Besides, it leads the Top 10 fruits in the Philippines, maybe because of its being sumptuous, pulpy and it packs a host of health benefits. Perhaps, that’s enough to convince local and international markets alike to try this delectable soft-served ice cream dessert called MaxiMango.
It recently held its contract signing with its fresh and young female endorser—Kathryn Bernardo. The momentous occasion was attended by the husband-and-wife entrepreneurs—Ivan and Miki Velasquez on Tuesday night, January 29 at the Crowne Plaza Manila Galleria in Quezon City.
Here are Five Reasons why fellow Pinoys go-crazy over a classic Mango Float but with a Twist of sorts:
It’s Nutritious and Delicious.
Though this tropical fruit is originally a native to India, were it was first cultivated in the Northeast India, Bangladesh and Myanmar about 25-30 million years ago. Known to be the King of Fruits and has enjoyed a prized place in the history of India and its relationship with the world. It is one of the very few fruits that gained a coveted place in Hindu religious scriptures.
The fruit is nutritious and unique in its flavor, fragrance, taste, and heath promoting qualities, making it a number one among new functional foods, often labeled as ‘super fruits’.
Affordable for Everyone.
No wonder why Filipinos don’t mind standing in long queues just to get their fill for a really affordable cold treat especially summer is fast-approaching in the country.
The popular Maxi Mango, which is ideal for non-sweet tooth customers and served in mango base with fresh slices of mangoes are available starting at Php59 (the small size); while the Mango Juice Float is priced at Php59 as well.
Only the large-size of a Mango Float is a little over Php100.
The good news is—the brand was developed by young Filipino couple from Davao.
An alumnae of Pinoy Big Brother Teen Edition in 2006, Miki Arceo-Velasquez (Kim Chiu’s batch mate) is the owner of MaxiMango together with her husband Ivan.
What’s notable about the efforts of the couple—they to “create something that appeals to the A and B markets in taste and aesthetic, but can also be afforded by the C and D markets”.
Who wouldn’t support a business such as this?
Miki shared that right after high school, her former beau now her husband Ivan left for the UK. He trained and worked as a chef at a Japanese restaurant in Manchester. Four years later after Miki finished her college, she followed.
She worked in London as a caregiver while he left his job and moved to London and they ended up working for the same institution. Armed with enough savings, they returned to the country, and opened a business.
Their success story wasn’t a walk in the park, there came a time when the business they started began to crash, so she had to resort to working for a contact center and used her salary to make their business going and stay afloat.
Backed-up by Kathryn Bernardo.
The young star Bernardo of the KathNiel fame is a strong advocate for supporting Pinoy products.
Thus, when she endorses a particular brand, she makes sure that it’s Filipino-owned and promotes the ingenuity of the Filipino talent[s].
In fact, according to Kath, as soon she met with the young owners of MaxiMango—they immediately agreed to working together in making the brand a real success.
MaxiMango is under VQZ Maxi Mango and was established in December 2017. Its office address is located at Unit 6-I Three Manhattan Parkview Araneta Center in Cubao, Quezon City.
For more information about the MaxiMango, log on to its official website via maximango.com.
One of Kapamilya’s prized jewels—the King of Hearts, an actor and recording artist Daniel Padilla as well as the real and onscreen partner of Kathryn Bernardo of the KathNiel tandem recently signed an endorsement contract with Shawarma Shack.
Padilla takes pride in promoting this Proudly Pinoy company, which has grown its one food cart concept to more than 300 stores nationwide since its inception in 2015.
Like any Filipino, this comfort food has become an all-time favorite and Daniel is hooked with the its bestselling Shawarma Wraps and Rice.
Shawarma Wraps come in beef or chicken served in a warmed pita bread with cucumber, tomato, onion and three sauces; (according to the customer’s preferences) and Shawarma Rice meals come either in beef or chicken and served with cucumber, tomato, onion and three sauces as well.
Shack boasts of its 60 company-owned branches and 290 franchisees. The company is committed to providing quality products and services to all its customers and making its buy-one-take-one concept a forever come-on, too. It is also the company’s vision to delight the Filipino foodies with a delightful and affordable fusion of Filipino-Mediterranean cuisine.
The brains behind the successful brand are Walther Uzi Buenavista, the president and CEO and Patricia Buenavista, the vice-president.
When it comes to romantic-comedy films especially in Hollywood, the name that easily comes to my mind is Nora Ephron, who also wrote a novel titled Heartburn in 1983, but she also wrote a screenplay and directed ‘Julie and Julia’ in 2009, which starred Meryl Streep, Amy Adams, Stanley Tucci, and Chris Messina; thus stumbling upon this latest romantic-comedy offering of Regal Entertainment Incorporated–the Recipe for Love, I thought that it should be in that league of storytelling.
Having Jose Javier Reyes, who has worked on romantic-comedies as well, this project that will spotlight once again the humorous side of Christian Bables opposite Cora Waddell.
But what stuck in my head was what Ephron had wrote once in her novel titled ‘Heartburn’ (1983) that said: “Nothing like mashed potatoes when you’re feeling blue. Nothing like getting into bed with a bowl of hot mashed potatoes already loaded with butter, and methodically adding a thin cold slice of butter to every forkful. The problem with mashed potatoes, though, is that they require almost as much hard work as crisp potatoes, and when you’re feeling blue the last thing you feel like is hard work. Of course, you can always get someone to make the mashed potatoes for you, but let’s face it: the reason you’re blue is that there isn’t anyone to make them for you. As a result, most people do not have nearly enough mashed potatoes in their lives, and when they do, it’s almost always at the wrong time.”
The film is about Calix (Bables) , a chef named of an upscale Filipino restaurant and Val (Waddell), a food blogger and aspiring magazine editor.Though they may have started off on the wrong foot, would they eventually hit it off and romance start to mash well?
Apart from the tandem of Christian and Cora, the one thing that made Jose Javier Reyes convince to direct the screenplay of Raymund Barcelon who made a great analogy between food and relationships; it was also the idea of spotlighting Filipino cuisine like Cochinilla (roasted suckling pig) and Kare-Kare (stewed oxtail, pork hocks, calves feet, pig feet, beef stew meat, and occasionally offal or tripe complemented with a thick savory peanut sauce), which turned out to be his favorites.